Make TikTok self funding. Bank the profit on Amazon.
We run both channels as one engine. TikTok seeds demand at scale, and most of those buyers convert where they already trust you: on Amazon. Built by operators who have scaled 40+ brands and managed $200M+ in Amazon ad spend.
Vetted by Amazon, accountable to you.
You are paying to acquire the same customer twice.
Three leaks cap most CPG brands. The flywheel closes all three.
TikTok runs in a silo
The demand you create up top never gets counted, so it never gets reinvested. The attention evaporates.
Amazon is not set up to catch it
Buyers go looking for you on Amazon and hit a listing that leaks the sale, or a reseller's. You lose the customer you just paid to create.
Nobody owns the number
Two vendors, two dashboards, zero accountability for the revenue that compounds across channels.
“External traffic amplifies whatever it hits. It can't fix a listing that doesn't convert.”
We build and run the engine. Across both channels.
One partner, two channels, one compounding system.
TikTok Shop
- Creator seeding and affiliate activation at scale
- Content angles tested, winners amplified
- A self funding engine, not a paid ad line item
- Demand and brand search the whole funnel runs on
Amazon
- Channel control, Buy Box, and A+ Premium
- New to brand acquisition that captures the halo
- Margin engineering so growth compounds into profit
- The trust and reviews that close the sale at scale
Two channels. One loop that spins faster every turn.
TikTok and Amazon are not separate bets. Run together, each turn makes the next one cheaper.
TikTok creates mass awareness
Creators put your product in front of millions and spark the curiosity.
Curiosity sends them looking
Most do not buy on the spot. The curious and skeptical go looking for proof.
Amazon closes it
Reviews, Prime, and social proof validate the product and convert at scale.
Branded rank compounds
Branded search and organic rank climb because you drove the demand there. Every turn of the loop gets cheaper.
The system in the numbers.
Not every engagement runs every stage. Some are predominantly capture, some are predominantly create. The structure is the same in each case. The emphasis is not.
The channel was not owned or set up to convert
Control sat with resellers and the marketplace was not built to absorb additional demand.
Channel brought in house, full funnel acquisition built
Control consolidated away from resellers and conversion rebuilt before any demand creation was funded.
About $2K of creator seeding, no paid TikTok ads
Amazon sessions and new to brand buyers were measured alongside the posting period, and eased back together when seeding stopped.
Read on contribution, not platform revenue
TACoS, new to brand share and locked ROAS tracked together across the period.
Instantly Ageless (skincare), first 120 days. Seller Central business reports and Brand Analytics. Amazon movement was measured alongside the creator posting period. This is a measured association, not a demonstration that creator activity caused all of the marketplace lift. Individual results will vary.
Multiple ASINs restricted on Amazon
Revenue and brand visibility were both capped by compliance, not by demand.
Systematic compliance recovery, then conversion
Three products relisted and the detail page rebuilt to convert traffic the brand was already paying for.
No demand creation in this window
No separate demand creation program ran during this period. The measured gains occurred during the compliance recovery and capture work.
This is what capture work is worth on its own, before any demand creation is considered. It is also why we underwrite before recommending a channel.
RapidLash, six week compliance recovery and growth period. Individual results will vary.
Ready to run this for your brand?
You have seen the proof. Two minutes to get your free omnichannel growth diagnostic.
Get Your Free Growth Audit
Custom to your brand. Reviewed together on a call.
No spam. No sales pitch before the diagnostic.
The Eleviam Growth System
Six stages. One self funding loop across TikTok Shop, Amazon, and DTC.
Foundation & Intelligence
Retail ready listings, reviews, and search hygiene. SKU selection and winning content angles for your category.
Creator Engine Activation
Match creators to the buyer persona, arm them with a real brief, and scale the affiliate engine.
Amplify the Winners
When a creator video gains traction, we put Spark Ad spend behind it on TikTok Shop.
Cross Channel Recycling
Repost winners on the brand profile, and recycle the best creative as your Meta and Google DTC ads.
Amazon Conversion & Compounding
The spillover converts on Amazon. New to brand, branded search, and rank all climb.
Measure & Scale the Loop
Track the halo across channels as one picture, then run new SKUs through the same system.
Founders who run with us.
"Eleviam has been instrumental in helping us scale our Amazon sales. In just four months, we've already seen our sales triple. Their support team is knowledgeable, thorough, and always available."
"Our brand's Amazon presence was lackluster until Eleviam stepped in. In a short time, they helped us stand out in the competitive lash and brow serum category. Their defense marketing strategy is invaluable."
"Working with Eleviam has been a game changer for our business. From strategy to execution, their staff has consistently delivered results with unmatched professionalism."
"From the start, our relationship has been built on clear communication and reliable transactions. Eleviam has proven to be a trustworthy and efficient partner for years to come."
Built by sellers, for brands.
Operators, not advisors
Led by Tom Cochrane, 10 years in retail scaling brands to seven and eight figures. We understand the shelf, the search bar, and the For You page.
Aligned incentives
We tie our success to your results and report the numbers that matter. Our incentives sit next to yours, not against you.
One team, both channels
TikTok Shop and Amazon under one roof, accountable for the whole flywheel. No silos.
Amazon Verified Partner
Amazon Ads and SPN verified, $200M+ in ad spend managed, 98% client retention.
We are selective. Here is who we partner with.
We only take brands we are confident we can move. If we are not, we will tell you on the call.
This is for you if
- ✓You do $1M+ a year on Amazon and want to add TikTok Shop as a demand engine
- ✓You want TikTok Shop and Amazon run as one flywheel, not two disconnected vendors
- ✓You want a partner whose incentives are tied to your results
- ✓You are ready to invest in creator content and brand building, not just ads
This is not for you if
- ✕You are under $1M a year. Foundation comes first
- ✕You want a single channel point fix, not a system
- ✕You are optimizing for the cheapest option, not the best outcome
- ✕You want to stay fully hands off from the numbers
See if your brand is a fit
Two minutes. We map your TikTok and Amazon opportunity, and show you what it takes to set Amazon up to convert the demand.
- Before we even talk, our team runs a full analysis of both channels plus your product catalog
- On the call, we show you where the compounding revenue is hiding
- We map how to make TikTok a self funding engine for your brand
- Not another free PDF. A real plan, built on your numbers
Get Your Free Growth Audit
Custom to your brand. Reviewed together on a call.
No spam. No sales pitch before the diagnostic.
Want to see exactly how this works for your brand?
Before we even talk, our team runs a full analysis of your TikTok Shop, your Amazon, and your product catalog. On the call, we show you where the compounding revenue is hiding.
Get Your Free Omnichannel Growth Diagnostic